As voice talent, we sometimes get feedback during and after sessions. Sometimes, it’s crickets.
But you booked the gig, right? So why should it matter?
I’ve found that the more long-lasting relationships in voiceover can start with feedback — from both directions.
As a general rule, in my experience, voice talent just does the gig and moves on. They don’t think much of it. Which could explain the misplaced idea that voices, by and large, are a commodity. But those who seek and give feedback are set up to build longer relationships with clients. And that’s something that voice talent should be looking to do — build relationships so that there is a steady roster.
But why are talent so averse to giving feedback?
I’m not exactly sure. I could guess that maybe it’s because they fear losing the client or future gigs. Or, they might think, “I’m just a cog, I don’t need to worry about it.”
To me, this feels like the wrong way to approach building a relationship.
Case in point.
Today, I had my second session with a client that I absolutely adore. They make the sessions fun. They ask for opinions from everyone on the team (talent included) on what they think will be best. I really feel like a valued member of the team — not just the guy who talks into the microphone.
Added bonus? The client shared that the creative is working really well.
As voice talent, you should feel really good about that. I know I do. If it’s working, be proud.
So back to the topic at hand.
On my drive back home, I called my agent and told them how much I enjoy working with this client. I’m not necessarily expecting more work on different projects, but I feel good that I gave some honest feedback. It just feels like the right thing to do.
So what about negative feedback?
I’d love to tell you I’ve given and received some over the years so that I could give you some advice on it. But I haven’t. I guess I’m really lucky in that respect.
If you have, I’d be curious to hear how it went and what the outcome was.
Overall, though, I think that any kind of feedback gives all voiceover folk the chance to improve.
Even it ain’t exactly rosy.